Hours:

mon through friday 10 am to 7pm

satuday 9 am to 6 pm

sunday 12 noon to 5 pm

Last updated 8.14.11

Category:

Bicycle Parts, Bicycles, Sporting Goods

Payment Methods:

Gift Certificate, American Express, Visa, Discover, MasterCard

Reviews & Ratings for Ata Cycles

5 Star Rating: Highly Recommended

110 reviews

What users are saying:

5 Star Rating: Highly Recommended

05/16/12

Great experience

by Quiks2k

I recently purchased a new triathlon bike from Husam. From the very frist time I spoke to Husam and his staff, up to receiving my beautiful new bike, the experience was fantastic. Husam's knowledge and expertise as a fitter put me on the right bike with the right fit. The increase in power was evident immediately. The service after the sale has been nothing less than exceptional. As Husam told me, when you purchase a bike from ATA Cycle, you are not just a customer, but you are family. I highly recommend Husam and his excellent staff of ATA for any of your biking needs.

5 Star Rating: Highly Recommended

04/11/12

Best Service/Product Bike Shop - period!

by rrbutcher

ATA is the best personalized honest bike service one could hope for .....period.

I am currently a Cat 3/2 road cyclist, but come from a mtb core with more than 15 years racing/riding, (with my share of triathlons and Ironmans).

In all those years I've been to hundreds of cycling/tri stores, and many of them with great people and great products, but when "the rubber hits the road" and you are investing your life savings in a bike you plan to ride/race on, and are expecting to last for the next couple of years...... you need someone who is reliable, who treats you like his number one client (even if the bike is not the highest priced in the store), who responds fast, who is always there for you, and who gives you the best/honest advice (regarding performance, price, weight, durability), not only the advice with the bigger margin.

I recently bought my bike at ATA and I was impressed how Husam (the owner) and the ATA staff personally followed up on the order down to the last detail (since I changed several small parts), and with Husam being outside of the U.S., keeping personal track via email.

Since ATA had committed to a date, they expedited the bicycle from Italy just to be on schedule.

I recently moved outside the U.S., therefore with a simple email/call, they get it done!

In short.... great service no matter where you are and what you are buying.

5 Star Rating: Highly Recommended

04/06/12

An Experience

by memphisruins

I've only gotten into biking in the past two years and I recently decided it was time to upgrade my bike, (my last one was a tank). I heard about ATA from a new co worker and it sounded like a good place to start in terms of getting sized up. Little did I know that I was on my way to getting a bike custom built for my unique frame. As it turns out for my height I have a rather long torso, and my previous bike didn't have a long enough cross bar.

Husam sized me up in no time and we began talking about a new bike for me, being a young professional and new to the bike scene I wasn't ready to break the bank, but Husam was very willing to work with me to get me a solid bike at a great price.

After getting sized my bike was ready in only a few days, after my test ride I could immediately feel the difference in my stance, the stiffness and weight of my bike. I left like I was flying and today I took my first run from Lowell to Somerville, one I did every day last summer. My best time of the year was about 90 minutes and I was in the best shape I'd been in in a long time. Today, while still in "winter shape" I made my first run with my new bike and I shaved over 15 minutes of the run.

Not only is my new bike running like a top, but when it comes to honest, caring, and precise service Husam is second to none, even with great price Husam got me, I still spent out of my normal comfort zone for a bike, and after only one ride I am certain it was worth it. Husam knows his stuff and he wants you to get the most out your machine.

When it comes to sizing, building, and buying a new bike, I'll never recommend another place. Thank you so much Husam!

5 Star Rating: Highly Recommended

03/19/12

ATA Cycle: A Quality Assessment to Optimize Performance and

by AlBb

I wanted to get a bike fit for the coming season that included motion capture to ensure I was setup the bike that I've riding for the past 10 years. As an aging multisport enthusiast, I have got more that my fair share of muscle imbalances. Husam showed me to the fit room and explained the FitLab system and his fit bike as well as the motion capture software. Going through all the measurements both on and off my bike, it was very evident that my bike frame was no longer suitable for me: I was too stretched out forward and the saddle was too high for my leg length (simply lowering would not address all the issues.) Husam carefully explained all the ramifications of the current frame and what I could do better with a new frame: better position, more comfort, and more power. He and his team transferred my components to a new frame, providing me with a new ride that offers more comfort and power. In addition, they provided excellent follow-up service to fine tune the bike.

Take a spin into Concord for your next ride and see for yourself that ATA is a great shop run by great folks.

5 Star Rating: Highly Recommended

02/20/12

ATA fits bikes to people, not people to bikes

by EMacaux

ATA has saved the bike shop industry for me. As much as I love cycling, and enjoy ogling bike shop goods, I always dread bike shops' notoriously poor service. ATA doesn't just raise the bar for bike shop service, it defines an entirely new category.

I discovered ATA while looking for a bike fitter to help my wife, who is new to cycling. I've been through 3 prior fittings, including one by a nationally prominent shop, but none compared to the care, diligence and knowledge displayed by Husam. This was especially important for my wife, who was nervous just being in a real bike shop. When I went back for my own session, he immediately saw that my bike was way too large. I was initially skeptical, because the bike came recommended by a previous fitting session, but when my power went up 30 watts from my existing position to an idealized fit my hesitancy evaporated. People work all year to add 30 watts of power, and Husam did it in two hours!

I ultimately ended up buying a gorgeous Museeuw MC-2 equipped with SRAM Force. Once again, Husam and the ATA staff showed amazing attention to every aspect of the buying experience. From selecting the frame and components that will work best together and for my specific needs, to aesthetic matters such as bar/stem color, everyone was extremely helpful and guided me with real world user experience. The build up was perfect, and the ride is just as smooth and fast as promised.

I honestly don't think I could ever buy a bike anywhere else after my experience at ATA, and I know I won't let anyone else touch my fit. If you want someone to help you find the right cycling product for you - based on your body and needs - you need to go to ATA.

5 Star Rating: Highly Recommended

12/19/11

ATA Cycle - Best Performance Road Bike Shop in New England

by AndrewMarquis

ATA Cycle in Concord, MA

This is the best choice for any dedicated cyclists. You will be blown away with the expansive selection of high end frames, wheelsets, parts, clothing, etc.

However, this may even be overshadowed by the fitting knowledge of owner Husam Sahin. Husam has been fitting professional riders for over two decades now and carries some of the most sophisticated fitting technology in the business today. He will work with you for hours to ensure a perfect fit and years of comfortable, fast & improved cycling.

ATA is a don't miss for any serious rider. Andrew M.

5 Star Rating: Highly Recommended

12/18/11

ATA Cycles is simply the best bike shop for me

by Billy Swizzle

I never post on chat boards, or write yelp reviews, or anything like that, but after my fantastic experience with Husam and ATA Cycles, I'm compelled to report on how much they helped me, and to encourage you all to check them out.

I ride about 200 miles a week, and I ride through the winter, but as the days got colder, my chronic icy feet (even in the spring and fall) were just driving me crazy. Nothing, not the right shoe, or the "technical footbed", or the right bootie did anything. I was fed up with all the "fittings" I'd had at other shops that never were able to solve the problem. And then I went to Husam.

He did the full "FitLab" fitting on/for me. I started on the dynamic fit bike that provides real data on what the exact dimensions of my ideal bike are. What a cool tool. Husam got me pedaling with the bike set to my optimum dimensions, and then with a push of a button--while I continued to pedal!--he was able to change all the dimensions. I was able to watch my wattage go up (or down) with each change. He was actually able to give me more power just by getting my body in the right position on the bike. And he was able save all that data on a computer that's connected to the fit bike.

I'd read about stuff like this that pro cyclists use, but...I'm not a pro. I don't even race. I just ride all those miles for stress relief. But I can tell you right now, you don't need to be a pro to feel the joy of a proper fitting bike. I continued to pedal in the "optimum" fit and then Husam put the bike to where my current bike set up is. My wattage decreased like it was falling off a cliff, and I felt like I'd just pedaled into quicksand. And nobody wants to pedal in quicksand. I'd already learned a lot but we were just getting started. Husam then spent a good chunk of time with me discussing the options that would not only solve my chronic cold feet problem, but would also dramatically improve my overall comfort (including the chronic cold feet) and performance as well.

I was impressed with his knowledge and how high-tech the Fit Lab fitting was so sophisticated compared to the other “eyeball” fittings I’d had in the past, but what I really, really liked was that Husam treated me with respect. He didn’t look down on me for the old bike I was riding or for the fact that I was pretty ignorant of all bike tech in general. He just saw that I love to ride and he wanted to help me ride better and more comfortably. We agreed that my current bike just doesn’t fit me and he showed a wide range of new bike options, but in the meantime, he did the best he could to adjust my current bike to my optimum dimensions (It’s a radical change. Seat height, stem length, and seat position have all been moved to their absolute limit) until I get the new bike in the spring. And then he had me come back and do the full video analysis (check it out on their website) of the new set up to confirm that everything worked properly. It did and it does. I'm riding 40 miles today in 20 degree temps and I'm not worried about my feet.

I’m so enthusiastic (and verbose) in this review of Husam and ATA because of two things: 1. The Fit Lab fitting is unlike anything I’ve ever experienced. The ability he has to collect hard data and crunch the numbers into an optimum fit is just outstanding. But data collection alone isn’t enough. 2. Husam knows that cycling involves way more than just number crunching and his real gift lies in his ability to convert that data into joy on the bike for his customers.

If you are serious about cycling, do yourself a favor and go to ATA Cycle in Concord center. They just get it.

5 Star Rating: Highly Recommended

12/05/11

Best Bike shop in Boston area

by Cheryl Fedele

Cycling has been my passion for over 40 years. I recently crashed my Madone and punked out the frame, no other bike shop would transfer my ultegra to another frame. Robyn and Husam found me a fantastic Wilier Triestina frame and transferred my components for a very reasonable price. Robyns Mantra was " Lets get you back on the road safely" this is the best bike I have ever ridden and the fit is perfect thanks to the time they spent with me in the fit lab.

Thanks Robyn And Husam

5 Star Rating: Highly Recommended

08/28/11

Where fit, knowledge & service matter more than price

by mosquito bike

I’m an athletic 40 yr old male enthusiast rider who is 5’10”, 150 lbs. I don’t race or compete, because I’m overly competitive, a bit of a character flaw. What I do is ride all the time – solo, with a friend, or up to a 30 person group; road and mountain.

5 years ago, thanks to a friend I got the bug for mountain biking. I picked up a full suspension MTB from a LBS at the end of the year on sale. The next year, I suffered through mud season. So, I picked up an entry level road bike from another LBS at a great price. That, combined with decent components, was my sole buying criteria. I didn't know what I didn't know. And neither of the LBSs were about to tell me what I didn't know. They were just happy to push me through the process and get the sale.

Over the 5 years, my riding steadily increased. And the ratio of time in the saddle on the road bike to the MTB, did so, too. Unfortunately, the knee pain, saddle and hand numbness, and lower back stiffness also did so. Any ride >35 miles caused knee pain that was so excruciating that I couldn’t ride more than about 50 miles. And when I got off the bike, I was relegated to the couch. This summer, I decided it was time to upgrade to a bike that would allow me to increase the amount I ride, enjoy those miles more, be pain-free the rest of the day, and increase my speeds.

Husam did it all. He scheduled me for a fitting a few days after I called. He took the time to get to know me and what I wanted to achieve. The fitting revealed I have short legs, a long torso, and short arms. Not an easy fit, but Husam figured it out. We then looked at frames and set-ups, all the time Husam working with me to recommend what I get and explain what a little more or a little less money would buy me.

I ended up with a Museeuw MC2, Selle SMP Glider saddle and full Ultegra set-up. I’m about 10-15% faster. The third ride on my new bike was 90 miles – twice as long as I could ride on my now trainer (which ATA retrofitted to have as close a geometry as possible to the Museeuw). No pain anywhere when I was on the bike or once I got off. I’ve put 700 miles on the bike. I wanted to wait a little bit to write the review to make sure that I wasn’t just infatuated with the new bike and that the service levels continued after the initial sale. I love the bike and the folks in the store treat me like family.

If you want a great ride and to establish a long-term relationship with your LBS, there is only one place to shop in the greater Boston area – ATA.

5 Star Rating: Highly Recommended

03/30/11

Very impressed!

by BigHorn

I'm new to cycling and I'm so glad I found ATA. Everywhere else I looked just tried to sell me a bike. Husam had a much different approach in that he wanted to get me on the right bike so I would enjoy it and get into cycling. He started with the fit, not the bike. Husam explained his process in depth, including the why. He took a lot of time with me even though I'm sure I wasn't spending anywhere near as much as his top customers. He built me a bike from the ground up based on my measurements which feels great and I haven't rode consistently in years. Husam is a rare breed in that he really cares about customers being satisfied. His employees are great too. Everyone was super helpful. Buying a bike at ATA was an extremely positive experience and I would recommend them to anyone looking for a great fitting bike they can really enjoy.

Showing 1-10 of 110 reviews

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